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Online Casino News:
Party Casino Signs Tufnell
by Joanne R Wednesday, February 10, 2010 at 8:44 PM
Phil Tuffnell will be a name familiar with those of you that enjoy reality programming. Tuffnell was on the “I’m A Celebrity…Get Me Out Of Here!” program and is a cricketer. According to many he has a great amount of appeal with both men and women, which is why he is perfect for promotions.
Knowing this, online casino Party Casino Online has taken the opportunity to sign Tufnell to be their first celebrity ambassador. He will be working for their parent company – Party Gaming – but will be promoting the online casino Party Casino Online in his travels. He is going to front all aspects of their marketing campaign, which was created by a Leeds based advertising agency. He will be appearing in print, television and an outdoor campaign highlighting the options that the online casino has and trying to convince people to give them a try.
The first ad will be aired on January 28th during Celebrity Big Brother on Channel 4 in the United Kingdom. Tuffnell said that making the ads themselves was a lot of fun and that he hoped that this was the “start of a long relationship with Party Gaming.” He said that he is a “keen poker player” so he is very interested in playing at their sister site Party Poker.
The online casino felt that this was a good way to go as online casino gambling has really started growing exponentially in the United Kingdom. They have seen their numbers grow 7.7% in this past year – which is quite a large accomplishment when you consider how many gamblers that equals.
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