B4Playing has a new Senior Affiliate Manager, Harvey Binnes is now in charge of the affiliate program and will be operating out of the office in Manchester, U.K. . Some of his duties will be to recruit new affiliates and to manage affiliates currently belonging to the program. Under his direction, the affiliate program will certainly grow to a successful venture.

Itay Paz, who is the VP of Marketing is quoted as saying "We are very pleased with the fact that Harvey joins our management team today. As one of the most experienced affiliates managers in the industry we are very confident that he will make our affiliates extremely productive and successful. We see the affiliates as a key component to our success and believe that our unique Multiple CPA (MCPA) online casino and poker rooms program is the best available for affiliates."

Harvey Binnes is not new to the business of online casinos, as he was instrumental in developing the affiliate program for Club World Casinos where he was also a valued member of the team with his knowledge and talent in business development. His experience in online casinos began at IOG Group where he helped to build the company to it's superb online presence. IOG Group was recently bought by another online casino giant, Party Gaming. We quote Harvey Binnes as saying "Following my departure from Club World Casinos where I was responsible for the development of the affiliate program and business development, I have decided that I prefer to concentrate my efforts on building B4Playing into a profitable tool for players, affiliates and casinos. "B4Playing has a potential to make a paradigm shift in the market. This tool has endless possibilities for players and in turn gives affiliates a very powerful force in the players-affiliates-properties symbiotic chain. With B4Playing the affiliate "owns" the player for a lifetime and their initial investment in running a website or running an advertising campaign pays dividends regardless of the player choosing one or more properties to play at. B4Playing solves the number one disadvantage in the current, existing affiliation model. I know Itay as one of my top performing affiliates in the past and have full confidence that he will lead B4Playing to a major success."