NeoGames Teams Up With OK! Magazine for Scratchcard Fun
Monday, February 22nd, 2010Britain’s OK! Magazine and NeoGames have teamed up to bring some great new games to the internet world. NeoGames is a leader in providing online scratchcards and OK! Magazine is the perfect portal for the gaming website to introduce their new lot of games. There is currently a huge growth in online gaming in the world and both companies know it. They are moving to position themselves in the market as leaders right from the start. Online gaming is going through huge changes these days as the nation works hard to legalize and regulate online gaming. The US has been battling it out for some years now, but it’s never been closer than it is now to actualizing its goal of using gambling as a revenue-generating activity.
NeoGames has an established online gambling presence, but has yet to venture into the world of online scratchcard gaming. It’s a newer facet of the online gambling world, but the website’s developers are hoping by entering the market early on, they can capture a greater market share. Their new scratchcard site features more than 50 online games with jackpots of up to £200,000. NeoGames is the company behind the leading virtual scratchcard websites Hopa.com and Scratch2Cash.com. It also operates OKScratchCards.com. It isn’t really a new industry for the website, but it is proving to be a carefully crafted endeavor.
The website is working hard to bring in new players and that includes a promotional that includes OK! Magazine homepage offering direct links into the scratchcard website. You can get to the gaming website via OK! Magazine’s interactive ‘fun and competitions’ section. In addition, advertisements for the new scratchcard site are set to run soon in OK! and on its website. Executives at Neogames see this venture as a gateway for many companies to follow in their footsteps and hopefully create a strong new branch of online gambling. No longer will players need to go to their local convenience store to play such games. Instead they will have all the cratch games the stores have and then more at their fingertips. “This partnership paves the way for companies like OK! to offer their readers a new and fun source of entertainment,” said Shay Bar-Joseph, Managing Director for NeoGames.

