Sega Enters the Market on Online Gaming
Sega Gaming has purchased a set of branded online casino games from CTXM, a casino game developer from Latvia. The site is already using the Playtech platform and the full suite of online casino games which come as standard with any new licensee to the popular brand.
Everyone remembers Sega– the games, the fun and the competitions. It was a great time with Sega games and now the company is moring into development of new games based on their old, yet popular brands. Some games have already been brought to the online market by Playtech, but now Sega is doing the job themselves! Sega Casino just announced that it will have traditional games in addition to video slots built around their slots. It has been annouced that the company has developed a video slot called, “House of the Dead” that’s based on a video game which was later made into a film. CEO of CTXM Udy Yosha said, “We are very proud to work with the founders of the gaming industry. Being a game developer ourselves, we believe that together with SEGA Games’ unique IP, we will be able to add another dimension to their online games. We feel privileged to cooperate with SEGA Games.”
Now that the US is looking into legalizing and regulating online gaming, many other developers are trying to find their ways into the market. There are millions of dollars to be had and every one of the companies wants a piece of the pie. The move by Sega to enter the market is a wise one. Not only are they entering the market that has no clear monopoly and giving them a chance to win over a strong market share, but they are also capitalizing on games that have already proven themselves. The Sega brand is widely known and has a good core base of followers who most likely will want to venture into the online form of the game and, at minimum, see what it is about. Sega is in a great position to enter the market and make a name for itself by using its own brands to promote how good a development company it really is.
